Minimum Order Quantity (MOQ) – What It Means for Shops

Suppliers often set a minimum order quantity (MOQ). Understanding it helps you plan.

Why MOQ Exists

Suppliers have fixed costs per order – packing, dispatch, paperwork. Small orders aren’t worth their while. MOQ ensures minimum business per transaction.

Typical MOQs

  • Loose/commodity: 1 kg, 1 unit
  • Packaged: 1 carton, 1 case (e.g. 12 or 24 units)
  • Wholesale: 100 units, 1 box

When You Can’t Meet MOQ

  • Find a smaller supplier or distributor
  • Pool orders with nearby shops
  • Negotiate – sometimes they’ll bend for regular customers
  • Accept higher per-unit cost for smaller batches

Plan Your Orders

If MOQ is 24 units and you sell 4 per week, that’s 6 weeks of stock. Manage storage and expiry. Use Days of Stock.

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